CallScripter joins Direct Response Group

On September 9th, 2016 it was announced that Direct Response Contact Centres Ltd (DRCC) would be purchasing CallScripter, agent scripting solution, and Ansaback, outsourced contact centre, both based in Ipswich, Suffolk. The ensuing three weeks entailed a number of conditions being met and getting the green light from the shareholders. Now all controls have been completed and the deal is closed, we are delighted to announce that we are officially part of DRCC.

CEO, Ian Mitchell & Chairman, Chris Robinson, have been spending time at the CallScripter and Ansaback headquarters in Ipswich to meet with employees individually. Discussions on how the takeover will shape both businesses and how we will merge with the existing operations have already begun and the future is looking very bright indeed.

‘Direct Response has been a customer of CallScripter and Key Partner of Ansaback for many years, so we’ve all known Chris & Ian for a long time. They are familiar faces around the office!’ Says Kevin Ellis, Commercial Director of CallScripter. ‘To be joining their growing organisation is a huge opportunity that both my team and I are fully embracing. We are very excited to begin the next chapter of the CallScripter story.’

Chris Robinson, founder and Chairman of Direct Response Contact Centres Ltd, adds: “In Direct Response Contact Centres, we are making a strategic investment as an industry leader that we believe is poised for continued growth via future acquisitions and sustained organic sales. We have an experienced management team, excellent employees and have built a blue-chip customer base with a well-deserved reputation for innovation and a reliable delivery of the highest-quality service. With this strategic investment and acquisitions in place the business is poised for continued growth.”

CallScripter will continue to provide their premium scripting software to the global market via direct sales and strategic partners. However, as part of DRCC, we will have access to the Groups full suite of contact centre services and Unified Communications solutions, offering significant additional opportunities for customers.  Details of full services available will be released in the coming months as we align our operations. In the meantime, more information can be found below.

Direct Response Ltd provides award winning voice, data and contact centre services. With service quality as its key focus, it works with businesses to provide the right services to help them communicate with their customers. Direct Response was independently recognised as the fastest growing call centre in the UK and has achieved Investors in People Gold level status for the way in which they manage and look after their staff.

CallScripter is an enhanced customer interaction management (CIM) software suite specifically developed for contact centres, telesales and telemarketing operations. An intuitive scripting solution developed from needs within the Ansaback contact centre, it has since become the market leader in its field and is sold into contact centres globally both directly and via strategic partnerships.

Ansaback is a 24 hours a day, seven days a week bureau telephony service providing overflow and out-of-hours call handling, emergency cover, dedicated phone resources, as well as disaster recovery lines and facilities, and other ancillary telecommunication services.